Customer Care is Not Enough: Do More, Say Less, Be Better

In case the title didn’t aptly cover it, here’s a little explanation of what inspired this piece.

Yesterday morning, flights landing at Jomo Kenyatta International Airport were rerouted to neighboring countries’ runways. Reason being – to the best of my knowledge – that there was no power at the airport. The runway lights were off or not functioning, basically. I laughed.

You see, I had just seen the new KPLC…sorry, Kenya Power (roll eyes with me) ad*. And somewhere in the ad, I swear I saw planes taking off or landing. The irony was too blatant for a bored designer such as myself to not kill 25 minutes doing these mock ads.

Jokes aside, I didn’t stop churning these out by choice. Further irony imposed itself in the form of the blackout that knocked out my internet, halting my twitpic comedy hour prematurely. But why, you may ask, the ridicule? Continue reading